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The Next Generation Company


  • You could source the best research talent … versus the best available talent
    • You had access to highly specialized talent … versus good generalist employees that are simply “available” for your research
    • Your team was highly nimble … versus stuck in functional silos
  • You instantly had 30+ years of Walmart, Walgreen, Target, Kroger and other major retailers experience … versus agencies with limited retailer understanding
    • You had insights on how the retailers approached situations
    • Your insight deliverables told ‘meaningful stories’ versus pages of table and chart downloads
  • You could have all this insights capability … and affordably